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Custom
Explore 6 farm tractor models. Follow a model into its engine specifications, transmissions, dimensions, historical photographs, and available test records.
About Custom
Custom Manufacturing was founded in Shelbyville, Indiana, in 1944 and used Chrysler powertrains in postwar tractors. Production moved to Wisconsin in 1952 before assets were sold to a Mexican business in 1954.
- Beginning
- 1944, Shelbyville, Indiana
- Founder / origin
- Individual founders not confirmed by the reviewed source
- Known for
- Postwar tractors using purchased automotive components
- Sale / later history
- Sold in 1952; assets sold to a Mexican firm in 1954
History and legacy
The company supplied tractors under several other badges, including Montgomery Ward and Lehr Big Boy, and Canadian Rockol and Regal labels. A badge on a surviving machine therefore does not necessarily identify a separate tractor factory.
Sources & further reading
History reviewed 2026-10-20.
Showing 6 of 6 models

E
↗1948–1950
62 hp
Source index power
2WD Only
Drive

98
↗1952–1954
62 hp
Source index power
2WD Only
Drive

H
↗1948–1950
56 hp
Source index power
2WD Only
Drive

96
↗1952–1954
56 hp
Source index power
2WD Only
Drive

B
↗1947–1949
52 hp
Source index power
2WD Only
Drive

C
↗1947–1949
52 hp
Source index power
2WD Only
Drive
Index power values can include estimates derived from belt or PTO power. They are identified on each model card and are not interchangeable with a measured engine rating. Model years and missing values follow the source index.